AI Insights · Timothy · January 2022
Top 5 Educational Games in Mexico Q4 2021
Review of the top 5 educational games in Mexico during Q4 2021, highlighting trends in downloads, revenue, and active users.
During the fourth quarter of 2021, the top five educational games on a unified platform in Mexico showcased interesting trends in downloads, revenue, and active user metrics. Here's a detailed look at their performance:
Toca Boca World saw a steady climb in weekly revenue, starting from approximately $70.5K at the end of September and peaking at around $90.4K by the end of December. Weekly downloads fluctuated significantly, dropping to around 85.5K in the first week of December but rebounding to 157.7K by the last week. Active users also experienced some variation, starting at 1.1M and peaking at around 1.5M in late October before stabilizing around 1.4M in December.
Sago Mini World: Kids Games had more modest revenue figures, with weekly earnings ranging from approximately $1.1K to $1.8K. Downloads for the app generally hovered around the 1K mark, with a slight increase to 1.4K by the end of December. Active users saw a minor dip, starting at 10.8K in late September and ending the year at around 10K.
Animal Jam maintained relatively stable revenue, with weekly earnings generally between $400 and $900. Downloads remained consistent throughout the quarter, mostly staying around 1K per week. Active users trended slightly downward, beginning at 3.9K in late September and ending at 3.4K by the end of December.
Sago Mini School (Kids 2-5), launched in early 2021, showed promising trends. Revenue peaked at around $756 in mid-November, while downloads saw a significant spike to 7.1K during the same period. Active users followed a similar pattern, jumping from 2.3K in late September to 8.3K in mid-November, before settling at around 3.1K by the end of December.
Lastly, Storytime: English with Disney experienced a varied revenue range, peaking at approximately $1.5K in early December. Downloads remained steady, averaging around 1.6K per week. Active users showed a slight decline, starting at 14.5K and ending the quarter at 12K.
These insights are derived from Sensor Tower, which provides comprehensive data on app performance. For more detailed analytics and trends, visit Sensor Tower.